Choosing the Right Web Designer for Your Business

12 Dec
Web design, Web design Johannesburg, Web design Randburg

So, you’ve finally chosen that you need a website for your business? Well, there are a couple of key-points to keep in mind BEFORE you make one of the most vital decisions for your business.

Picking the right designer for your new business website:

When it comes to choosing the best web designer for your website, you ought to constantly look around first to take a look at all of the available options. There are lots of website design companies out there to pick from. And the majority of them are pretty good at what they do.

Always ask to see samples of a web designer’s previous work and analyze their portfolio. This will help you get a much better feel for the style of sites any specific web designer can doing. Most of the time, web designers have their own unique style and you can easily spot which develops they’ve performed in the past. I mean, it’s comparable to any other artist’s design; you can absolutely spot their previous works based on the basic layout, color design, and over-all visual look of the sites.

Experience is likewise a crucial aspect here. Just like any other craft, web designers improve with experience. So naturally, you’ll be better off by selecting a web designer who has more experience under his or her belt.

Another bottom line you need to define is whether or not the web designer can make you a 100% custom-made website. Or will it be simply a standard design template website design that 100’s or even 1,000’s of individuals already have across the Internet. Practically any person nowadays can produce a standard HTML web page in Microsoft Word or Publisher and alter the title of it to show their Branson business. However you must ask yourself: “is this truly what I’m trying to find”?

Web sites that are truly custom developed will stand apart more the rest of the fundamental design template web designs that many people are using nowadays. A custom-made web design will stand out of your prospective consumers and show them that you have a truly professional web existence and you mean business.

A lot of web designers nowadays pick to do the template web sites for among 2 factors:

It’s less expensive to utilize a fundamental design template website design. They might be doing not have the needed skills required to develop a totally customized web site. Whatever the case may be, ensure you choose a designer who can producing a custom web design for you. It will inevitably cost you more for a custom website. But it is completely worth the additional money invested. Believe me, in the end you will be much happier with your web site if it is a website that’s special and created for just your business and not everybody else’s.

Interaction with a prospective web designer is also crucial in the advancement of your website. You require to be completely clear and specify your objectives up-front, before you in fact sign a website design service contract with a designer. Ensure you understand what you are getting for your cash and make sure you get it in writing! I have a 9-page website design agreement that I use every single time I design a new website. Included in this contract is a made a list of list of all work that is to be carried out during the advancement of the web site. Things like the exact variety of pages, the precise variety of graphics to be developed, whether or not I require to develop a logo design, the estimated time before conclusion, whether or not regular website upkeep will be carried out after the website is 6 months or 1 year old, and so on

. Defining these things will assist you in the long run and will also make certain you and the web designer are on the very same page.

I also use what I call my “website design preparation worksheet”. This worksheet gives “turning points” or due dates for each phase of the web design task. Things like “In 2 weeks the basic design will be done” and “2 weeks after that, the site will be coded and released” and then “In one moth after the website is launched, we will evaluate it to see what requires to be adjusted”, etc. (these are just examples, by the way. the information included in one of my actual worksheets gives exact dates and more specific turning points).

And what about the web hosting for your brand-new web website? Generally, a web designer will provide some kind of insight regarding which hosting company they recommend. Web designers in general like a hosting business that they know will be a great option for your website and they need to assist you in making this choice.

Fortunately, we have our own web server here at Inspired Web so we can do all of the hosting ourselves. This is extremely advantageous since we can make sure the web server keeps up and running and if there is any upkeep that needs to be performed on the server, we can do it ourselves in a prompt manner. Plus, we will constantly cut a deal for our web site hosting services to any brand-new business who picks us to do their website design.

Will your brand-new website require any customized web shows? Well, the answer to that question is based entirely on the needs of your Branson website. What sort of site will it be? Does it need a shopping cart for e-commerce? Will you be executing any special web applications or online kinds for your viewers to complete? Will it be a website that needs your audiences to submit registrations and sign up so they can login? If you addressed “yes” to any of these questions, then chances are you’ll need a web designer who can likewise set.

Web designers and designers need to be skilled in the art of web PROGRAMMING (something that is really various from regular website design). Web programming involves the application of various web programming languages like JAVA, PHP, Flash, SQL, or.NET. All of these web programs languages need extremely knowledgeable people to code them and develop web programs with them.

I personally love PHP! I use it for practically everything. I will not enter into the information of PHP in this article (I would need to write a whole book about it to cover all of it). However with PHP, I can produce practically any web application that is logically possible.

So, make certain you choose a Web design Randburg who is likewise efficient in coding any unique functions that your new web site requirements. This choice needs to be talked about and gone over by any potential web designer you may utilize to develop your Branson website.

And lastly, you need to constantly consult the prospective web designer’s previous clients to make sure they offer him or her a great reference. Remember: it much like any other service. You need to validate a web designer’s references and make sure they can do what they state they can do.

So, simply to summarize all of the ideas I’ve mentioned:

Ask questions, concerns, and more questions prior to you choose a web designer. Clearly define your objectives from the beginning. Ask to see the web designer’s portfolio and samples of their previous work. Make certain they can help you with picking a web hosting provider. Get paperwork to reveal precisely how many pages will be included in the task and the approximated time before completion. If your Branson website needs unique web programs, make sure the designer can manage it. I hope this article helps anybody who is preparing yourself to have a new website created. A good web site can truly do marvels for your business!

Here at Inspired Web, we concentrate on affordable custom-made website design for all companies! We also offer very cost effective prices for our web hosting services. If you want to know more about our services or to see our website design portfolio, visit our main business website at the link below. We offer budget-friendly customized web designs!

Myths About Web Design and Search Engine Optimization

31 Dec
Website Design & SEO

Why are there so many Web Design and Search Engine Optimization myths on the internet? The following article exposes some of the most common SEO myths affecting web design and looks at the reasons why they have become widely accepted as the truth by many web designers and Webmasters.

Search engine optimization (SEO) is a complex and diverse topic that’s both never constant and constantly changing. There are hundreds of myths about SEO, some were once true but no longer apply (outdated information), while others were simply never true, to begin with (disinformation).

A large number of different opinions and tactics used by both Web Designers and SEO Consultants (which can be completely contrasting) has also helped to create myths. Combine this with a large number of web forums and blogs that allow people to share their views, and you have the perfect environment for not only creating myths but for them to spread like a viral epidemic. Here are some of the most common myths explained.

Myth Name: Build it and they will come
Myth Description: The belief that a website will receive large quantities of targeted traffic as soon as it goes online.

Truth: The biggest myth I still come across most days is the aptly named “build it and they will come myth”. The cause of the myth is a combination of outdated information, a non-realistic, over-optimistic site owner or a lack of understanding of the web. Back in the old days of the internet, you could “build a site and they would come”, just by submitting to the main search engines of the day (to a degree). This was largely due to the lack of websites around at the time, meaning top positions were that much easier to secure.

Nowadays a site must be advertised just like any business. A good analogy is your site is a shop and a search engine is a high-street. The only problem is your shop is not on the high-street, so some kind of sign is required to inform passers-by where you are and what you do.

Myth Name: Search Engine Submission Myths
Myth Description: The belief that a website needs to submit every page to the search engines. The belief that regular or monthly submissions will result in better search engine rankings. The belief that a website needs to keep on submitting to search engines or they will forget about the site. The belief that if a website submits to thousands of search engines its traffic levels will go through the roof.

Truth: While some of these myths used to have a bit of truth to them, nowadays search engine submission is not required at all. The myths have been caused mainly by companies who provide submission services. This is because it’s financially in their interest for people to believe the myths are true.

It doesn’t hurt to submit to the major search engines but indexing can be achieved simply by getting links to a site (as long as the page where the link is on is known to the search engines).

There is also no point at all submitting to thousands of search engines. There are only a handful of search engines that people actually use. Many of the other search engines have been created to obtain the submitter’s email address which is then added to email lists (which spammers will pay money for).

Myth Name: Meta Tag Optimisation
Myth Description: The belief that search engine optimisation is just about Meta tags.

Truth: Meta tags used to be very important to rankings until search engines became more complex. While some Meta tags are still important to the description and title tags which most search engines will display on their results (so they can influence click-through rates drastically). Most tags like the keyword tag are obsolete.

I believe the cause of this myth is twofold. One, because it’s outdated information (to a degree) and two, because people want to believe there’s a secret magic formula that only SEO’s know about. That way a lack of rankings is not their fault, plus it keeps the conspiracy theorists happy.

Myth Name: Ethical Search Engine Optimisation
Myth Description: The belief that there are two types of SEO, black hat and white hat (the old good versus evil).

Truth: Quite simple this one but nearly always overlooked. Any attempt to alter the search engines results and obtain more traffic is against most search engines guidelines. While there are tactics that may get you banned and others that may not or are not widely known about (yet), all of them are trying to influence the results and therefore are against the guidelines. SEO is neither black nor white, but many shades of grey. Just try to know what you’re doing and more importantly the associated risks.

Myth Name: Google’s PageRank (PR) is the most important aspect of a sites ability to rank
Myth Description: Self-explanatory this one, the belief that PR is a god-like entity we must all worship in order to obtain rankings.

Truth: It is widely believed by expert SEO’s and even been stated by Google Guy (a Google employee) that the PR we see on the toolbar is out of date as soon as we get to see it. Google update PR constantly but only update the toolbar PR now and then. PR is also only one part of a complex ranking system. How big a percentage it plays in rankings, only Google knows.

One thing for sure, it doesn’t matter how good your PR is on the toolbar, it’s not going to get you any more traffic from Yahoo or MSN (you heard it here first).

There are many more web design myths about SEO, most of which can be spotted if you read between the lines and think about whether it would make sense for a search engine. One of the most important parts of SEO is finding a reliable source of information. If you want to learn more, a good place to start is one of the numerous SEO Forums on the web.

For quality website design services, please visit the links below:
Website Design Company in Johannesburg
Website Design Company in Sandton
Website Design Company in Cape Town
Website Design Company in Pretoria
Website Design Company in Durban
Website Design Company in Bloemfontein

SEO Services in South Africa

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